This is where you can find a few examples of past work. I have more than 15 years of experience as a freelance writer and have published work from news to features to personal narrative in local, regional and national publications, including Flair Magazine, Mademoiselle, Parents, Charleston Regional Business Journal, Charleston's Post and Courier, and Breathe Magazine, among others.I am a whip-fast headline writer, very familiar with best practices for web and email marketing, particularly in high-tech, and have a knack for taking bare bones copy up a notch or two. I live for deadlines!
RESEARCH + CONTENT + BLOG POSTS
As Content Strategist for Jobs2Careers (2015-2017), I developed content for B2C (job seekers) for the company's Advice blog and B2B (talent acquisition and recruiting pros) for its News blog. Content strategy included social channels (Facebook, LinkedIn, Twitter, Instagram, Snapchat, Periscope...) and building influencer networks for distribution. I also wrote posts for both sites:
Talent Insights
Advice for Job Seekers
My posts have been featured on sites like Career Enlightenment and 42Hire.
Guest blogs (reviews) here and here for The Austinot (2013). Guest blog on organic beauty in Austin for Indigo + Canary (2013).
FEATURES + NARRATIVE
"Hunting for Style," Charleston Home Magazine, October 2009
"Shady Lady," Charleston Magazine, July 2009
"Love Triangle," Lowcountry Dog, June/July 2009 (page 5)
"Slim Pickings," Skirt Magazine, April 2009
"How to Fall Out of Love," Skirt Magazine, January 2008
"Fanatics in the Mist," Skirt Magazine, December 2007
"Messy Desk = Clear Mind," Parents Magazine, March 2002
"Big Game E-Business" tech profile, Charleston Business Journal, February 2001
"Get Soaked" feature piece, Flair Magazine, Fall 2001
"Coming to an Office Near You: Gen Y" cover story, Charleston Business Journal, August 2001
"Fast Track" news story, Charleston Business Journal, July 2001
"Smart Drinks" Reality Check column, Flair Magazine, Spring 2001
"White Now" Reality Check column, Flair Magazine, Fall 2000
MARKETING*
Advertising copy for mortgage broker, full-page ad. Concept carried through multiple year ad contract (2008-2011).
Ad copy for invitation, nonprofit, concept work and content (2008).
Press release for digital advertising agency (PDF). Others here and here.
Case study white paper for digital agency (PDF, 2010).
Advertorial pieces and blog posts for age management physician (2010-2011). Press release.
*Additional work samples, including white papers for high-tech, digital ad campaigns, ghost-written content for blogs, articles and other collateral available on request.
OTHER
Sometimes I work with authors as a coach, editor, manuscript doctor and writer whisperer, Seven Principles for Culturesizing Excellence by Craig Erickson (2010).